A turkey parcel, buttermilk coated fillets and a stuffed turkey terrine among the new products shortlisted for the British Turkey Awards 2016.
An independent panel of judges made up of press and the public will have the task of choosing the coveted British Turkey Retailer of the Year.
This is the retailer deemed to stock the best range of fresh everyday turkey portions.
The judges will also taste their way through over 40 different turkey products covering 10 categories, including no less than four dedicated to Christmas products – Best Premium, Traditional, Convenience and Innovation.
The remaining AYR categories such as Best Meal Solution and Ready-to-Eat reflect the wide choice available to consumers throughout the seasons.
Due to the extensive volume of entries for Christmas Premium, judges will select the top three for the final shortlist on the judging day which will take place at Ealing and Hammersmith College in July.
The judging panel comprises Melanie Leyshon, editor The Healthy Food Guide; Lee Maycock, Craft Guild of Chefs; Aidan Fortune, News Editor at Meat Trades Journal; Sheila Eggleston, Food & Drink Editor, Cost Sector Catering. Joining them will be two consumers who will be selected via britishturkey.co.uk
Catriona Lee, chair of the British Turkey Federation’s Publicity and Marketing Committee, said: "We are delighted to see such an extensive and interesting range of entries from the main industry players to the smaller, independent producers.
"Of course Christmas and Easter are always going to be the key time for whole birds and added value joints."
"But with the support of retailers, much more choice is on offer to shoppers looking for a quick midweek meal, a healthy alternative or something different for the barbecue."
Judging takes place in July and the winners from each category will be announced on 22nd September at a special awards dinner at The Sheraton Park Lane hotel, London.
British Turkey Awards Shortlisted Products 2016
1. Best Meal Solution (sponsored by Hybrid Turkeys)
Morrisons Butter Basted British Turkey Joint
Aldi Chinese Marinated British Turkey Stir Fry
Adlington - Turkey Paupiette
M&S Turkey Paupiettes
2. Best Christmas – Convenience (sponsored by Securcom)
M&S Turkey Crown with Chestnut Pork and Bacon Stuffing
Morrisons Roast in Bag Free Range British Bronze stuffed Turkey Crown dressed with Smoked Streaky Bacon and Honey Glazed Chestnut Stuffing
Waitrose Christmas Turkey Breast Parcel with Pork, Gingerbread and Apricot Stuffing, Festive Apricot and Stem Ginger Glaze
Tesco Turkey Breast Roulade with a Gluten Free Pork and Winter Fruit Stuffing and a Mulled Wine Glaze
Asda Extra Special Turkey Joint with Parma Ham
3. Best Christmas – Traditional (sponsored by Easichick)
Morrisons Fresh Whole Turkey
Costco Simply British Whole Turkey
Asda Fresh Whole Turkey
Aldi Medium Whole Fresh Turkey
4. Best Christmas – Premium (sponsored by Knights Construction)
Morrisons M Signature Free Range British Bronze Whole Turkey
Usk Vale Bronze Free Range Turkey
Costco - Cranberry Foods British Frozen Bronze Free Range Whole Turkey
Lidl Deluxe Ultimate Pure Breed Broadland Farm Free Range Bronze Turkey
Lidl Deluxe Free Range Bronze Turkey
Copas Very Very Special Free Range Organic Bronze Turkey
Copas Very Very Special Free Range Bronze Turkey
Netto Premier Free Range Bronze Turkey
Tesco Finest Free Range Narrangansett Whole Turkey
Asda Extra Special Free Range Bronze Corn Fed Bronze Turkey
Aldi Exquisite Hand Plucked Free Range Bronze Turkey
5. Best Innovation All Year Round (sponsored by Elanco)
Bernard Matthews – Buttermilk Coated Turkey Fillets
Asda Butchers Selection Counter Joint with Pork, Sage & Onion Stuffing
Asda Butchers Selection Sea Salt and Pepper Turkey Burgers
6. Best Innovation Christmas (sponsored by Arden Wood Shavings)
Grove Smith – English Rose Apple Infused Turkey
M&S Turkey Parcel with Caramelised Orange & Fig Stuffing
Adlington – British Turkey Breast Layered with Duck and Stuffed with Gluten Free Spiced Apple & Cranberry Stuffing
Morrisons British Stuffed Turkey Terrine
7. Best Foodservice Cost Sector Product (sponsored by Flogas)
Grove Smith - English Rose Easy Carve Special
The UK Foodhall Ltd - Ready to Roast British Turkey Breast
Bernard Matthews Foodservice – Pre Sliced Cooked Turkey Breast Lobe
Bernard Matthews Foodservice – Big Green Tick Turkey Breast Chunks
8. Best Foodservice Profit Sector Product (The Clarke Group)
Bernard Matthews Foodservice – Premium Turkey Burger
Bernard Matthews Foodservice – Red Tractor Fresh Turkey Escalopes
Grove Smith – Farmhouse Cooked Turkey Breast Roast
Grove Smith – Farmhouse Butter Basted Cooked Turkey Wing
9. Best Ready To Eat Turkey Product (sponsored by Calor)
Asda Extra Special Butter Roast Turkey Breast
M&S Ready to Eat Turkey Crown with Butter Baste
Morrisons Signature Butter Roast British Turkey Breast
Aldi Sliced Roast Turkey Breast
10 Foodservice Operator of the Year (sponsored by Morspan)
M&B – Toby Carvery
Bernard Matthews Foodservice
Greene King
Brakes
11. Retailer of the Year (sponsored by Zoetis)
Tesco
Asda
Costco
Morrisons