Dedicated Mum, TV presenter, actress and organic food lover Donna Air has given her support to a new campaign from the Organic Milk Supplier’s Cooperative (OMSCo), encouraging women to think about inner beauty as the most important way to look good on the outside.
A strong supporter of organic milk, Donna believes that natural beauty depends on food and drink choices as much as genetics or regular exercise. So she has teamed up with OMSCo, to call upon British women to re-think their inner beauty to bring their natural beauty out.
Donna commented, "I’ve always cared about what is in the food I eat but this becomes even more important when you have a baby and only want what’s best for them. I want to keep my daughter’s diet as natural as possible and why wouldn’t I want the same for myself? Getting all the vitamins and minerals I need from my diet is so easy and helps me look healthy and feel great too"
Donna is being used as the face of the campaign to help consumers understand the differences and benefits of organic milk by providing top tips for female consumers, on how to maintain inner beauty by drinking organic milk. Donna will be working with OMSCo from now until the end of March 2010 on the campaign.
All this information is now available on the campaigns micro site www.organic-everyday.co.uk
Gill Crane, communications manager at the Organic Milk Suppliers’ Cooperative said, "She’s the ideal campaign partner and we’re delighted that she and her daughter Freya enjoy organic milk. Together, we’re encouraging everyone to think more carefully about the quality and content of their food and drink and how this affects their own natural beauty. Most people don’t realise how much their diet affects their appearance. We know Donna has been a fan of organic for many years and she truly believes that outer beauty begins on the inside. "
